CALMA · Case study
An identity that reaches the menu.
For CALMA, we created the logo and worked on the digital menu. A recognisable identity follows guests from discovering the restaurant to choosing at the table.
Let’s talk about your restaurant’s identityCALMA
Identity and digital menu
From an identity
to a system.
One mark. One voice.
The logo we created, the digital menu, the operational work. One recognisable business across every touchpoint.
The public menuThe logo gives the restaurant a face.
We designed the CALMA logo to give the restaurant a recognisable mark. That visual identity also shapes how the menu looks to its guests.
The same identity, on the digital menu.
The menu brings the restaurant’s colours, character and offer onto the guest’s phone. Explore the CALMA menu to see how the project connects identity with everyday use.